Marketing Academy - PPC
Managing a live PPC campaign
You’ve worked hard, your campaign is live but maybe it’s not performing as well as you’d hoped? Or maybe you …
Keyword Research and where to begin
Earlier in the series of articles, you will have read how important it is to have a strong keyword plan …
How to build a PPC Strategy
There is no point in investing your budget into Pay-Per-Click advertising without a goal in mind or make that multiple …
Understanding Pay-Per-Click Lingo
Part of what makes PPC so difficult to understand are the terms that are used to describe some of the …
What is PPC?
It’s time to get stuck into something technical as we dive into the world of PPC marketing for our latest …