Influencer & PR activity
Whether you have a big announcement to share or want to amplify your business with some influential PR activity, let our digital marketing agency curate a plan for your business.
Influencer activity
Your business might be well suited to the sort of activity where reviews from influential characters on social media can elevate your brand and create a sense of excitement or FOMO. Our influencer activity services include:
- Researching the best influencer(s) for your activity
- Outreach to the correct influencer(s) with agreed proposal
- Influencer co-ordination for client activity
- Reporting on influencer reach and effect on business goals
PR activity
You might have a special event coming up or have had significant business changes that are worth shouting about. We’re available to support your exciting news with PR activity that we usually provide a day rate price for based on the level of support required. PR activity can include:
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Key benefits
There are many benefits to working with our digital marketing agency and including influencer or PR activity in your marketing strategy.
Builds trust
Influencers have done the hard work of building a fan base so people respect their content and recommendations
Improves awareness
Influencer marketing can expand your reach and positioning online
Enriches your content
Sharing influencer content can help to fill gaps in your own schedule
Reach your target audience
Relevancy of influencers will help your content be placed in front of the ideal target customer
Credibility
Studies have shown that PR gives more credibility among consumers than advertising which is perceived as more promotional
Provide added value
Increasing visibility of your products or service, raising your profile and managing your reputation
Build your image
PR can create a more positive brand image in the mind of your consumers
Lead generation
Well thought out PR campaigns will make you more discoverable, sending the right messages to your potential clients
As this service is dependent on the type of business you run and on the location of your activity around the country (due to the volume of available influencers and media), we’d prefer to tailor our pricing to your requirements, so get in touch with a member of the digital marketing agency team today for more details.